Lowe’s Father’s Day

Dad becomes a kid in a candy store when he goes to Lowe’s on Father’s Day. Inspired by the magical world of Willy Wonka, we licensed ‘The Candy Man’ and had it covered by Louise Post of the band Veruca Salt. Beyond the spot, we created a social campaign and digital ‘Candy Catalog’ that showed off all the mouth-watering tools and gadgets from Lowe’s.